Powerful PPC Management Toronto
Boost You Business On The Internet
Digital marketing is more important than ever, and Chess SEO Marketing Company knows how to make the most of it. We specialize in PPC marketing (pay per click marketing), which is a form of online advertising that can generate quick and powerful results.
With our team of experienced digital marketing professionals, we can help you create a campaign that targets your ideal audience segments. Our pay per click marketingad spend is regularly optimized through A/B testing, timing, targeting and audience lookalike tactics. And once your ads start running, you’ll know exactly how many people are clicking on them and converting.
Chess SEO Marketing Company has the expertise to plan, manage and track PPC marketing campaigns – so you can focus on what you do best. Contact us today to learn more about our services or get started with a free consultation!
Google Ads And Facebook Ads Agency – PPC Marketing
When it comes to digital marketing, few companies have the same level of experience and expertise as Chess SEO. As a Google Partner, we specialize in developing, implementing, and managing Google and Facebook advertising accounts.
Our reputation for customer satisfaction is second to none in the industry, and we’re committed to providing our clients with world-class service. With over 25 staff members on our team, we’re able to offer a wide range of services that are tailored to meet each client’s specific needs.
In addition to Google and Facebook advertising, Chess SEO Marketing Company also provides services for LinkedIn, Amazon, Snapchat, and Microsoft Ads. We have extensive experience working with a variety of businesses – from small local businesses all the way up to some of the largest brands in the world.
If you’re looking for an Pay Per Click marketing agency that can help you achieve your marketing goals, look no further than Chess SEO Marketing Company. We have a proven track record of success and are dedicated to helping our clients reach their target audiences more effectively than ever before.
Why Pay Per Click Marketing is a great investment
PPC Ads that Convert – Reach Your Target Market
Are you unsure if a Google Ads (formerly Google AdWords) PPC Marketing c ampaign is a good investment?
Consider the following facts about Pay Per Click Marketing that we have compiled around commonly-asked questions (FAQs), that we receive from business owners.
Thiese simplefacts are the first thing you should consider if you are about to do search engine advertising.
Do My Customers Use Search Engines to Make Buying Decisions?
Let’s look at some important stats.
- 86% of consumers use the internet to locate a local business. (WebVisible survey)
- 72% of consumers prefer to search for information about local merchants. (WebVisible survey)
- 29% of consumers look for local businesses at the least once a week. (BrightLocal survey)
Ok, your customers are looking for information, but does this mean that you should start a PPC Marketing campaign instead? This leads us to the next question…
Google Ads or Bing Ads – Which Is Better?
Let the statistics speak for themselves.
- Google holds 92% of the market share in search. (statista.com). This stat alone answers the question. But we don’t stop there. These are stats about Google Display Network…
- Google is the largest online display advertising network in the world. (comScore)
- Google display campaigns reach 90% global internet users. (SEMrush)
- Display ads expose consumers to 155% more people who are more likely to search for specific brand and segment terms. (Specific Media)
Let’s not forget one other stat.
Advertising accounts for more than 80% of Google’s total revenue. (CNBC)
This stat is so important. This stat highlights the importance Google Ads for Google’s business. Google Ads is so important to Google, it means that Google’s priority and focus is on continually improving and maintaining the Google Ads toolset.
If you are familiar with search engine optimization then you probably have this next question…
Why not only invest in SEO?
It’s not as simple as it seems, as the following statistics highlight.
- Organic clicks cannot replace 89% of traffic generated by search advertisements when they are paused. (Google Research)
- The top three ads spots account for 40% of clicks on pages that are related to “high commercial intent” searches. (The War on Free Clicks- Wordstream
- 98% of searchers select a business on page one of the results. (BrightLocal). This highlights the importance of ranking high on Google. Advertising is another option to rank your business on Google’s first page. This will ensure that you are in front of 98% your audience.
We must also address the most important question
Are Pay Per Click Marketing Campaigns Effective?
If PPC Marketing Campaigns are properly managed, businesses can get a strong return on their investment. The following statistics show this:
Pay Per Click marketing campaigns can bring in an average $22 per $1 of revenue. (Google Economic Impact Report).
- 72% of Google Ads Marketers plan to increase their PPC budgets. (Search Engine Watch). This indicates that these businesses are generating positive ROI. If they weren’t, they won’t increase their PPC budgets.
- 70% of mobile users call businesses directly via Google Search. (Search Engine Watch).
- 70% of mobile search results result in actions being taken within one hour. (Mediative Labs)
There are many factors that influence the success of Google Ads campaigns so these statistics should not be taken to mean that every campaign is profitable. To see positive results, you need to set up and manage your ads properly.
Need help with your PPc marketing campaign?
Get a Pay Per Click marketing quote for your business today by contacting us.
How PPC Marketing Boosts Your Business
PPC Marketing – Rapidly Increase Brand Recognition and Scale up
Pay per click advertising can be a powerful digital marketing strategy that will increase conversions and maximize your ROI. Data-driven PPC management services can provide valuable opportunities for connecting your brand to customers and improving your profitability.
These are the top PPC advertising benefits:
Increased brand visibility
PPC marketing campaigns are a great way to ensure your products and services appear in the right places. PPC advertising is a way to capture the awareness phase of your marketing funnel. It helps you get more prospects and convert better customers to your brand.
Pay per click advertising services offer the greatest advantage of getting immediate results after a campaign launches. After our pay per click marketing company has setup your campaign, you will see results within hours. Keep in mind, however, that the first three month is typically a trial period. To get better results, you must collect valuable data and continually improve the performance of your campaign.
Consistent and immediate traffic
PPC management is a great way to increase brand exposure and drive targeted traffic to your site. PPC is the fastest way to launch paid search campaigns and drive traffic from customers who are interested.
PPC Marketing FAQ
Go ahead, ask us anything…
If you’re like most business owners, you’re probably spending a lot of money on pay per click or PPC marketing. And if you’re not careful, you could end up wasting a lot of that money without even realizing it. In fact, according to recent studies, 80% of all PPC accounts are wasting over 75% of their budget!
That’s why it’s so important to track your leads and sales from PPC marketing campaigns. By doing so, you can ensure that your campaigns are actually effective and that you’re not wasting your hard-earned dollars on ads that aren’t generating any results.
Another thing to keep in mind is that the cost of hiring a full-time marketing person can be quite expensive – typically ranging from $5,000 to $10,000 per month. So if you’re not getting the results you want from your current marketing efforts, it may be time to consider outsourcing those services to an experienced PPC management company.
How can PPC marketing help my business?
PPC marketing allows advertisers to show their ads in front of the targeted audience almost instantly. This is done by displaying the ad on websites or search engines that are related to the product or service being advertised. Chess SEO Marketing Company is a Google certified company with over 13 years of experience helping businesses grow and expand their business online. We have a team of experienced PPC marketing professionals who can help your business reach its target audience through Pay Per Click advertising.
Where will my potential customers see the PPC ads?
It’s important to understand where your potential customers will see the PPC ads. The most common places are:
- Google search engine results pages (SERPs)
- Bing search engine results pages
- Facebook newsfeeds
- Twitter feeds
- LinkedIn profiles
How much does it cost to do Pay Per Click marketing on Google?
The prices of keywords tend to vary, but Google will always reward the ad with higher positions and lower CPCs. This is because Google’s AdWords program is a two-sided auction in which advertisers compete against each other for ad placement position. The advertiser who is willing to pay the most per click will be rewarded with the top spot on the search engine results page (SERP).
Chess SEO Marketing Company, is a well respected PPC marketing company and has been around since 2008. The company helps clients rank in search engines and market their brands. Chess SEO Marketing Company works with brands like KFC, Jenny Craig, Subway, TD Bank, The Beer Store and National Steel Car to name just a few.
Why should I hire a PPC Marketing agency and not do it myself?
PPC platforms are very complicated machines. To be successful, you need to have a deep understanding of how they work, as well as the ability to create and manage campaigns that generate leads and sales. The average Pay Per Click campaign in North America generates approximately 30 leads per month. It’s simply not possible for most businesses to dedicate the time and resources necessary to achieve these kinds of results.
That’s why it’s important to partner with an experienced PPC advertising agency.
What’s the difference between PPC Marketing and SEO?
There is a lot of confusion between PPC marketing and SEO, as both are effective methods of traffic generation. However, there are some key differences:
PPC marketing ads are typically shown on Google search results pages, while SEO will allow for a website to rank in search engines for “free”.
The term “Search Engine Optimization” refers to how well your website ranks on search engines. It is a long-term strategy that takes time and effort to see results.
Chess SEO Marketing Company has been helping businesses increase revenue since 2008. Our PPV marketing team has extensive knowledge in both PPC marketing and SEO, which allows them to create holistic marketing campaigns that generate the best overall results.
How much should I spend on PPC Marketing to get results?
Businesses want to know how much they should spend in order to get results from their marketing campaigns. At Chess SEO Marketing Company, we use a three-part analysis to determine the best course of action for paid advertising:
First, we look at how many conversions your campaign is generating in relation to its cost per conversion. If it is not profitable, we’ll work with you to make it more so.
Second, we look at the return on investment (ROI) for your particular industry and what level of spending will produce the desired result.
Finally, we consider the intent of consumers who are conducting intent-based searches relevant to your business. Gaining knowledge on intent-based searches from Pay Per Click strategists helps businesses boost ROI.
This allows websites to take advantage of Google’s algorithm without having it make any assumptions or infer anything about the content of their site
How much do you charge for PPC Marketing?
Many people are interested in our pricing, so we would like to take a moment to explain it. Our PPC marketing team will help you determine the best pricing options depending on your goals and timelines. Once we have determined the right price, we can create a plan with a timeline for when it will be completed. We want to make sure that everyone is happy with the final product, so we always work closely with our clients to ensure they receive what they need.
How long until I get results from my Pay Per Click Campaign?
One of the most frequent questions we hear is, “How long will it take to see results?” The answer to this question depends on many factors, such as the competitiveness of your industry and the condition of your website. However, we are always committed to delivering tangible results as soon as possible. In fact, many clients see significant improvements within the first 30 days of working with us.
Businesses are quickly realizing the value that real-time PPC management services can offer. By working with a company like Chess SEO Marketing Company, businesses can maximize their PPC Marketing results and see a significant increase in leads and sales. Chess SEO Marketing Company has a dedicated team of PPC specialists who are experts in paid search campaigns, and they will work tirelessly to ensure that your campaigns are running as efficiently as possible.
Real-Time PPC Management Services Driving Real Business Results
In addition to providing PPC management services, Chess SEO Marketing Company also offers other digital marketing solutions such as SEO, social media marketing, and website design.